The sad fate of a video game legend

Companies love to use celebrities to endorse their products. Which is funny, as this leaves your brand mercy to the bad behavior that celebrities engage in (I'm thinking Accenture and Tiger Woods here, but there are plenty of other examples).

Still, the allure of stardust keeps companies coming back. In fact, the trend for celebrity endorsements has even hit the small town I live in, and revealed the sad fate of a video gaming legend:

Yep, it seems that Link, of Legend of Zelda fame, is endorsing Nicorette gum at the local pharmacy. And man, looking at Link in his prime, he really has let himself go...